Customer Relationship Management System Coordinator 

POSITION #: 9489

DEPARTMENT: Enrollment services

RESPONSIBILITIES: This position reports to the Associate Director for Technology and Data Management, and will be responsible for the following:

• Develops and manages the overall CRM communications plan (frequency, timing, messaging) for OES with current outreach event dates, emails, e-newsletters, alumni testimonials, etc.

• Manages the integrity of the data by conducting weekly suspect duplicate checks, removal of outdated contacts, email, etc.

• Manages all imports into Hobsons Connect

• Implements and manages successful, highly measurable CRM programs pinpointing specific enrollment goals and targeted audiences

• Support in the development and implementation of a communications plan that identifies clear goals and strategies.

• Work with the Office of Enrollment Services to ensure that all student and faculty communications have a student-centered focus and are in line with the College's brand message.

• Leads the effort of internal groups in our communications, marketing and admissions teams to support existing CRM programs.

• Manages the plan to develop new CRM programs around the "refresh" brand campaigns.

• Generates measurement reports to determine the effectiveness of our marketing efforts.

• Content development and management for a variety of platforms, including website, social media, and email.

Bachelor's degree. Experience working with a Customer Relationship Management system, or a background in collegiate recruitment or admissions processing. Must have outstanding organizational skills, team-building skills, a good working knowledge of collegiate recruitment practice, and analytical data skills.

Bachelor's degree in Marketing, Business, or related field. Advanced Degree with in-depth knowledge of Hobson's or comparable CRM.

SALARY: Commensurate with qualifications and experience.

APPLICATION PROCEDURE: Review of resumes will begin immediately, and will continue until the position is filled. Email cover letter and resume to:

DATE POSTED: March 31, 2017

CLOSING DATE: Position will remain open until filled. To assure full consideration priority will be given to resumes received by April 14, 2017.

All applicants will be considered for employment without regard to retirement status and without regard to an applicant's having previously accused the UL System Board or any of its universities of unlawful discrimination. Retirement status shall not be considered in the hiring process by any University in the UL System.
The University of New Orleans is an Affirmative Action/Equal Employment Opportunity employer. Women, ethnic minorities, veterans and persons with disabilities are encouraged to apply.